Content Creative Media is a Republican advertising firm specializing in premium TV, digital and radio content. We believe that the most effective political ad tells a story and makes an emotional connection with the audience – while never forgetting the political objectives we are trying to accomplish. It is our goal to deliver that in every single spot we produce. Our clients entrust us with the responsibility of telling their story and defending their reputation. We don’t take that responsibility lightly.
We are passionate about our work and we are passionate about winning.
Choosing a media firm is among the most important decisions a candidate and campaign will make. Content is a partner for every step of the process. From initial concept, to scripting, walkthrough, shooting, editing, placement and distribution of the final product – we are a full-service company.
The media landscape is constantly changing, but TV advertising – broadcast, cable, satellite and streaming – is still the most effective communication delivery mechanism in politics. On average, Americans spend more than four hours per day watching TV. So, no other medium allows for the mass-scale delivery of a message more quickly.
More than ever before, TV ads need to pull in the viewer and stand out.
More Americans listen to the radio (FM, AM and streaming) than use any other medium. According to Nielsen, 97% of the U.S. population tunes in to the radio every month.
Even though it is “just audio” that shouldn’t limit the creative approach.
Radio ads should tell a story and connect with the audience, just like video content.
The days of political campaigns simply airing 30 second TV ads is over. For most campaigns, digital video advertising isn’t optional.
YouTube, Facebook, Snapchat… and whatever comes next.